This Privacy Policy describes how Hockey Baltic Store (“we”, “us”, or “our”) collects, uses, and protects personal data when you visit or make a purchase on our website
[hockeybalticstore.eu] (the “Website”).

1. Data Controller
The data controller responsible for your personal data is:
Hockey Baltic Store
Email: [hockeybalticstore@gmail.com]

2. Personal Data
We collect and process the following personal data:

• Full name
• Email address
• Phone number
• Delivery address
• Payment details (processed securely by our payment provider)
• Website usage data (through cookies and analytics tools)

3. How We Collect DataWe collect your personal data in the following ways:

• When you place an order on our website
• When you subscribe to our newsletter
• When you contact us via forms or email
• Automatically via cookies and similar technologies (e.g., Google Analytics)

4. Purpose and Legal Basis for ProcessingWe process your personal data to:

• Fulfil and deliver your orders (Article 6(1)(b) GDPR)
• Communicate with you and provide customer support (Article 6(1)(b) GDPR)
• Send marketing communications with your consent (Article 6(1)(a) GDPR)
• Improve our website and user experience (Article 6(1)(f) GDPR)

5. Use of Google Analytics and CookiesOur website uses Google Analytics to analyze user activity and improve our services.
Google Analytics uses cookies to collect anonymous data about visitor behavior.
You can manage or refuse cookies in your browser settings or via our cookie consent banner.


6. Data SharingWe may share your personal data with:

• Payment service providers
• Shipping and logistics partners
• IT and analytics providers (such as Google Analytics)

All third parties are required to comply with the GDPR and process your data securely.
7. Data RetentionWe store your personal data only as long as necessary to achieve the purposes mentioned above or as required by applicable law (e.g., for accounting and tax purposes).



8. Your Rights Under GDPRYou have the right to:

• Access your personal data
• Request correction or deletion
• Restrict or object to processing
• Withdraw consent at any time
• Request data portability
• Lodge a complaint with the State Data Protection Inspectorate of Lithuania (VDAI): https://vdai.lrv.lt

To exercise these rights, contact us at [hockeybalticstore@gmail.com].

9. Data Security
We use appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction.


10. Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be published on our website with the date of the last revision.